JALANDHAR/DALJEET AJNOHA/JUNE 28
Doordarshan Punjabi is steadily emerging as one of the most impactful and widely viewed regional channels in the Doordarshan network. Under the dynamic leadership of Shri Kewal Krishan, Head of Programs at Doordarshan Kendra Jalandhar, the channel has achieved notable success in delivering culturally rich, informative, and entertaining content to its viewers.
In a candid interaction with senior journalist Sanjeev Kumar, Shri Kewal Krishan emphasized that DD Punjabi is leading among regional Doordarshan channels in terms of both viewership and content variety. He attributed this success to the consistent dedication of the programming team and the deep connection the channel maintains with Punjabi culture and audience preferences.
Flagship programs such as Sajhari Saver, Mehfil, Geet Dhamal, Tuhadian Gallan Sade Geet, Jodian Jag Thodian, and Gall Sohne Punjab Di continue to receive widespread appreciation. In the domain of news and current affairs, programs like Ajj Di Charcha and Ajj Di Gall provide insightful discussions on relevant issues, enhancing the channel’s credibility.
Moreover, the agriculture-based show Mera Pind Mere Khet has become especially popular among rural audiences for its practical information and community-focused content.
The consistent rise in viewer engagement reflects the strategic programming and cultural commitment of DD Punjabi, which remains a trusted voice of Punjab in the public broadcasting space.
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